Following the success of its entertainment-only poker site in the United States, Island Blue Casino, Diamond I has announced that poker players will soon be able to enjoy a sister site, to be launched this week. 

Diamond I, which trades as DMOI, said that 25,000 distinct hits were made at the legal Island Blue Casino in February, 2008 – a 66% increase from November 2007. The casino was created to generate revenue to the company via click-through advertising programs to other sites such as Amazon. 

Speaking this week about the new site to be opened up, Diamond I’s Chief Executive Offer, David Loflin said: “Our success with IslandBlueCasino.net, not only with attracting players but with the revenues from our click-through advertising program, made the decision to open a second free Poker site," We believe our new site will be well received.